The Power of Moments

The Power of Moments by Chip Heath and Dan Heath was recommended at one of my book clubs recently, so I got it on audiobook. The book description says, "While human lives are endlessly variable, our most memorable positive moments are dominated by four elements: elevation, insight, pride, and connection. If we embrace these elements, we can conjure more moments that matter. What if a teacher could design a lesson that he knew his students would remember twenty years later? What if a manager knew how to create an experience that would delight customers? What if you had a better sense of how to create memories that matter for your children? This book delves into some fascinating mysteries of experience: Why we tend to remember the best or worst moment of an experience, as well as the last moment, and forget the rest. Why 'we feel most comfortable when things are certain, but we feel most alive when they’re not.' And why our most cherished memories are clustered into a brief period during our youth. Readers discover how brief experiences can change lives, such as the experiment in which two strangers meet in a room, and forty-five minutes later, they leave as best friends. (What happens in that time?) Or the tale of the world’s youngest female billionaire, who credits her resilience to something her father asked the family at the dinner table. (What was that simple question?) Many of the defining moments in our lives are the result of accident or luck—but why would we leave our most meaningful, memorable moments to chance when we can create them? The Power of Moments shows us how to be the author of richer experiences."

This was an interesting read. To me, the audience seemed to be more people who are business owners or work in leadership positions or things like that. I think I would have enjoyed it more if more seemed directly applicable to my life (like a "Power of Moments" primary focused on parenting). But there were definitely things that stuck with me. One example is a line the authors used several times: "Beware the life-sucking force of reasonableness." (Like sometimes you have an idea on how to create a powerful moment, but it seems unreasonable, so you drop it. One example was a business that does handwritten thank you notes, but with all the logistics, reason says, Why don't we just do it via email? But that takes away the power these thank you notes can have.) There was another line that said, "Courage is contagious." Again, it went with specific stories, but the message is that when one person has courage, it encourages others to do the same. Anyway, I thought this was an interesting book to listen to with some great points, and I'm hoping I subconsciously took away some things that will affect my day-to-day life.

* * (2/3 = Liked it)